Growing women in tech

After recently seeing the inspiring film Hidden Figures, it had me thinking. A true story about three brilliant African American women working at NASA who served as the brains behind the launch of astronaut John Glenn into orbit. The movie is inspiring real young women to consider careers in science and technology, a career known to mostly be lead and controlled by men. 

It is said that 56% of Women dominate the professional workplace in the US and yet the Tech World is still overtaken by men in many ways. Statistics show: at Google, women make up 30 percent of the company's overall workforce, but hold only 17 percent of the company's tech jobs. At Facebook, 15 percent of tech roles are staffed by women. At Twitter, it's a laughable 10 percent.

Why is this, we ask? It could be many reasons such as lack of interest, not knowing their options, media stereotypes etc. While this may all be true, the biggest reason could be simply a lack of encouragement to all these growing concerns. Simply, we can encourage girls at a young age if we notice interest and encourage conversation. Women who are already in tech can try to be more vocally supportive of other women exploring this option. Just like the movie Hidden Figures, we can bring awareness and overcome the stereotypes society has for people working in Tech. Maybe, we could encourage women to take the leap and get involved in an industry that's incredibly exciting!

The truth is we need both women and men to pursue technology careers especially in a world where everything we do is influenced by technology itself. It is not one gender over the other, but both working together to have a greater influence and effect in the tech world.

 In honor of recent celebration of Women in Tech week I want to show off some of the top most influential and inspiring Women leaders in Tech today and maybe encourage young women looking in this direction. 

 

Sheryl Sandberg – Facebook COO.

 

Named the most powerful woman in technology on the Forbes’100 Most Powerful Women list. Sheryl is not only as a billionaire and top executive at the world’s fifth most valuable brand but also has a voice for female empowerment in the workplace and shared responsibilities at home (now that’s hustling!) 

 

2.  Susan Wojcicki - YouTube CEO


Wojcicki, called "the most important person in advertising"[14] was named to Time Magazine’s 100 most influential people in 2015[15]and described in a later issue of Time as “the most powerful woman on the internet”.[16] 

As a female CEO in the male-dominated tech industry, YouTube’s Susan Wojcicki is unique. Wojcicki believes that a robust home life is critical to succeeding in the workplace. A vocal advocate for generous family benefits — paid maternity leave in particular — she wants all parents to have the ability to care for their kids while still being able to shine in the workplace.

“At YouTube, it’s been an opportunity for me to be able to help other women,” Wojcicki says. “I see the potential that women have. And I enjoy being a mentor, figuring the best way for them to balance work with family.”

 

3. EN FITZPATRICK: VP, Google Maps

 

 

Jen Fitzpatrick leads the product and engineering efforts for Google’s local products including local search, Google Places and Place pages. During her 11 years at Google, Jen has led software development for a wide variety of Google products and teams, including AdWords, Google News, Product Search, corporate engineering and the Google Search Appliance. Jen was also a co-founding member of Google's user experience team. She started at Google in 1999 and was one of the company’s first female engineers.

 

To all those who aren’t CEO’s or VP’s of big known companies but are making waves in smaller business, we honor you and your progress!

 

Follow @girlsontech on Instagram for inspiring content of Women in Technology. 

By: Kailey Barendregt

instagram.com/girlsontech/

Is the iPhone 7 a Game Changer for Photography?

As a photographer, taking pictures of things and places I see throughout my day is second nature; I never want to miss capturing the perfect shot. But do I always want to lug my DSLR around - for every outing? No thanks. More often than not, it’s sitting at home on a shelf, collecting dust. Fortunately, smartphone cameras are getting better all the time; with each new mobile device release comes a more advanced camera. The recent release of the iPhone 7 and 7 Plus, has us all wondering if we can leave the bulky camera at home more than we already do.

Of course, DLSR cameras provide advanced technology, with the ability to specifically choose the shutter speed, aperture, and ISO. Being able to adjust one’s settings is important to the professional photographer but the release of the latest iPhone7 Plus, has us rethinking our choice for casual snapping. The iPhone 7 Plus camera is being hailed, “The best Smartphone camera ever,” and while there are many reasons why, I am sharing my personal favourites today.

What truly allows the iPhone 7 to push against DSLRS is the ability to shoot in raw image formats. Pro photographers shoot with raw images in order to capture the best photos, and now that can be done with a smartphone! On previous iPhones, images were automatically compressed and processed, which decreased the colour quality and cut some bright and dark areas. Having this raw image support provides more information, and this greater depth allows for a better editing experience. Knowing I can get a professional-looking photo from my phone is a remarkable feeling. Additionally, if you’re like me and want to improve your Instagram game, the new camera on iPhone 7 Plus is giving you the ability to do just that.

Another major benefit to the iPhone 7 is the 4K video. Apple originally introduced a 4K video recording option on the iPhone 6s, but the iPhone 7 Plus’ dual camera system can help videographers and amateurs capture even more captivating footage, using the 2x optical zoom option and improved low-light video capture. Both iPhone 7 and 7 Plus have optical image stabilization to help with those blurry shots, and the improved lenses make the quality of video truly stunning.

However, even with these incredible advances come with some inconvenience. Let’s get real about storage here. Raw images can be anywhere from six to eight times the size of a regular photo, and with the high quality 4K video, storage will be tight. I don’t know about you, but there is nothing like the heart-dropping dread when that “Storage Full” message pops up in the middle of the perfect shot or important video. When shooting in raw and 4K video, this is bound to happen quickly. Even buying the iPhone with the greatest amount of storage might not be enough. A simple solution is a device like iSafe Drive Lite, which connects to the iPhone’s Lightning port, allowing you to save photos and videos directly to the memory stick without using any iCloud storage or phone storage. You can even share easily between devices.

Should you replace your DSLR with the latest iPhone? That will depend on your personal needs and preferences. But, if you’re looking to capture scenes of everyday life and don’t want to carry that bulky camera around, whipping out a thin, light smartphone that meets your high expectations for a photo is pretty wonderful. And the peace of mind a dependable storage solution provides is a winning combination.

 

By: Kailey Barendregt

instagram.com/girlsontech/